Creating spaces people naturally want to gather in
Our studio is located in a tranquil satoyama landscape still dotted with old rice fields and farmland. Surrounded by nature’s gentle rhythms, we design spaces that harmonize perfectly with their surroundings. The wind, the light, and the ever-changing colors of the seasons that we experience daily serve as endless inspiration for our spatial designs.
Who we are
Incrocce is a design firm based in Japan’s scenic satoyama, far from the hustle of the city. We specialize in crafting unique spatial experiences through interior design, display planning, and graphic design. Above all, we aim to create spaces that foster empathy and connection—linking people to each other, to their communities, and to nature itself.
Spatial design
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Interior Design｜Shops & Showrooms
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Display Design｜Commercial facilities & Retail spaces
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Graphic Design｜Commercial spaces & Stores
Stand out with interiors that drive traffic
Today, interiors are a decisive factor in attracting customers. At Incrocce, we propose spatial designs that breathe individuality and storytelling into commercial facilities, restaurants, and apparel shops.
We are a specialist firm dedicated to designing spaces that boost customer draw—uniquely positioned in western Japan with expertise in VM (visual merchandising). From installations using faux greenery and natural materials to the creation of welcoming layouts, we handle everything from design and planning to execution. Whether your goal is to create a store that naturally draws crowds, to maximize ROI on your interiors, or to build a stylish, differentiated space, we deliver unparalleled experiential value to your brand.
Our strengths:
balancing brand story with drawing power
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Spaces people want to stay in
At the core of our store design is the idea of comfort. We meticulously plan everything—flow lines, materials, lighting—to encourage longer stays and richer customer engagement.
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Merging VMD strategy with emotional design
Each retail or dining space has its own goals. We craft experiences that engage all five senses, creating shops and sales floors that truly resonate with visitors.
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Upcycling for creative storytelling
We also propose displays, artworks, and objects reimagined from discarded materials, infusing spaces with unique, sustainable stories customers love to talk about.
Case study
Design for a small restaurant serving charcoal-grilled dishes made from Setouchi ingredients.
Guests now frequently comment, “What a stylish, lovely space!” and the reaction is clearly stronger than with the previous shop.
Questions like “Who designed this space?” or “Who painted these artworks?” have become common.
The environment itself sparks conversations, leading guests to linger longer—and sales have risen far beyond expectations.
(From Chef Harazono, zono kitchen)
Transmission
Our services
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Interior Design
We plan spaces that elevate your shop’s individuality and charm, optimizing comfort, circulation, and customer appeal.
(Cafés / Restaurants / Boutiques / Apparel / Showrooms) -
Display Design
We visually express your concept story through meticulous spatial styling.
(Environmental displays / Specialty shop displays / Office installations) -
Event & Exhibition Staging
We capture your brand’s world even in small footprints—through booth designs, showroom experiences, or entrance features.
(Exhibition booths / Trade shows / Event venues) -
Graphic Design
We use logos and signage to add personality and cohesion—covering everything from shop signs to wall graphics and wayfinding.
(Shop signs / Wall graphics / Directional signs / Logo design)
FAQ
Q1. Can I hire you just for displays?
Yes. We can propose impactful focal points or accents to enhance your shop’s appeal even on a partial basis.
Q2. What if my concept is still vague?
No worries. We’ll work through your ideas together in our consultations to shape them into a clear vision.
Q3. My shop is quite small. Can you still help?
Absolutely. We excel at bringing out the unique charm of even compact spaces through clever design.
Ready to build a space that seamlessly blends brand storytelling with customer pull?
Let’s start with a conversation—contact us today and see how we can help shape your vision.